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Why Neuroscience-Driven Branding Converts Higher Than Aesthetics(And Why Pretty Won’t Pay You Anymore)
Let’s get one thing straight: Pretty branding doesn’t equal profitable branding. And if you're still obsessing over color palettes and...

Ali Craig
2 min read


How To Have A Media Worthy Opinion
You may say media is in my blood. From the beginning of my career all the way to today - local, national, and international media have...

Ali Craig
2 min read
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