What Roots Your Passion
Whether you intend to build your startup into a legacy brand, a sellable corporation, or just have some financial fun at the moment- you...
top of page
Ali Craig
- 2 days ago
- 2 min
What To Do When You Hate Social Media
What do you do when you hate social media? For many great entrepreneurs, we don't instinctually love social media because it's not how we...
0 views0 comments
Ali Craig
- 3 days ago
- 2 min
Autobots
Let's talk about Autobots. You know them. They're everywhere. From your Facebook page to your website, they're supposed to make it look...
0 views0 comments
Ali Craig
- 3 days ago
- 2 min
Why A Concise Message Creates Cash
We have all been there. We are interested in a product, and we either get no description that leads us wondering “So what do I get” or we...
1 view0 comments
Ali Craig
- 4 days ago
- 1 min
YOUR WISDOM. YOUR WORK: HOW TO USE YOU AS YOUR BEST MARKETING TOOL
The idea of sharing your unique approach and wisdom is nothing new. Yet, honestly, do we? We often edit ourselves, pay others to edit us,...
0 views0 comments
Ali Craig
- Jan 21
- 2 min
When To Let It Go
Sometimes have to let it go. If it is a relationship, a goal, or an idea that you had from childhood. Whatever it is, sometimes keeping...
0 views0 comments
Ali Craig
- Jan 21
- 3 min
Finding Your Voice
Now more than ever, we are constantly creating content, not just visual but also verbal. When we are in an obsession mode of having to...
0 views0 comments
Ali Craig
- Jan 21
- 2 min
Planning For A Profitable Brand
Let’s be real. We all secretly hope for one of those fairytale brands. You know them. The ones that go from unknown to the coach of...
0 views0 comments
Ali Craig
- Jan 21
- 2 min
What's Your Worth?
When we talk about knowing our worth, many of us instantly think about pricing, how in the world we price our service, our product out...
0 views0 comments
Ali Craig
- Jan 20
- 2 min
You Or Many
With so many lifestyles and community-driven brands out there, it's a massive struggle to decide if you're "you" or "many" when it comes...
0 views0 comments
Ali Craig
- Jan 20
- 2 min
How To Know When To Pivot
Building an empire isn't the easiest thing you've ever done. Heck, just building a brand or building anything isn't as easy as most...
0 views0 comments
Ali Craig
- Jan 19
- 1 min
MAKING A SPLASH (PLAYING ALL-IN)
The idea of making a splash may sound a bit cliche, but when it comes to your marketing endeavors, we all say we want it. (Yet we don’t.)...
0 views0 comments
Ali Craig
- Jan 19
- 1 min
FEARLESS VS. PLAYING THE FOOL
Modern marketing can kind of suck some days. In the age of multi-million viewed videos, what gets the watches are the weird, the gross,...
0 views0 comments
Ali Craig
- Jan 18
- 3 min
The Brand and Life You Want
It's easy when you're starting your business to think that all the answers are outside of you. You don't know how to build a successful...
0 views0 comments
Ali Craig
- Jan 17
- 2 min
The Yin Yang Effect Of Branding And Marketing
Many people confuse branding and marketing to be one and the same, but they are not. Here is the simplest way to understand the...
0 views0 comments
Ali Craig
- Jan 14
- 2 min
What Your Brand Can Learn From Hotel Apps
If you haven’t checked out a hotel app lately, you should because they are doing a few things right that we should all be taking note of....
0 views0 comments
Ali Craig
- Jan 12
- 2 min
STAND IN YOUR POWER
Everyone wants to make marketing out into this complex system. People want to make it difficult, so that is the reason why they can’t do...
0 views0 comments
Ali Craig
- Jan 11
- 2 min
When Passion Passes
As a startup, it's easy to think the passion, excitement, and thrill of your new business will keep going every single day for the rest...
0 views0 comments
Ali Craig
- Jan 7
- 2 min
For The Love of All Things Holy, “STOP!”: 5 Ways Every Entrepreneur Undoes Their Brand
One of the most frustrating things for me to watch is a beautiful new brand destroyed by the ignorance of the brand’s owner - aka you. So...
0 views0 comments
Ali Craig
- Jan 5
- 1 min
USE YOUR STYLE TO RAISE YOUR VIBE
Have you ever had one of those days where you just don’t want to get out of bed? Or do you need to show up for a meeting where you own...
0 views0 comments
bottom of page