Ali Craig
Will The Real You Please Stand Up
Will the real you please stand up? We know that to create engaging social media content and engaging marketing content, we need to be...
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Ali Craig
Feb 2, 20232 min
When Friends Freak
We would all love to believe that every single friend and family member that's in our lives currently well wants the best for us, but the...
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Ali Craig
Feb 2, 20231 min
HOW TO TRULY STAND OUT FROM THE NOISE
We all know that the marketplace isn’t getting less noisy. Lives, stories, ads, funny hats, and being a total goof is seemingly what it...
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Ali Craig
Feb 1, 20231 min
WHAT YOUR STYLE SAYS ABOUT YOU
Just pick up any women’s magazine or jump onto Facebook, and you will see countless quizzes that declare to know what your style says...
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Ali Craig
Jan 29, 20231 min
What Roots Your Passion
Whether you intend to build your startup into a legacy brand, a sellable corporation, or just have some financial fun at the moment- you...
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Ali Craig
Jan 28, 20232 min
What To Do When You Hate Social Media
What do you do when you hate social media? For many great entrepreneurs, we don't instinctually love social media because it's not how we...
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Ali Craig
Jan 28, 20232 min
Autobots
Let's talk about Autobots. You know them. They're everywhere. From your Facebook page to your website, they're supposed to make it look...
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Ali Craig
Jan 27, 20232 min
Why A Concise Message Creates Cash
We have all been there. We are interested in a product, and we either get no description that leads us wondering “So what do I get” or we...
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Ali Craig
Jan 26, 20231 min
YOUR WISDOM. YOUR WORK: HOW TO USE YOU AS YOUR BEST MARKETING TOOL
The idea of sharing your unique approach and wisdom is nothing new. Yet, honestly, do we? We often edit ourselves, pay others to edit us,...
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Ali Craig
Jan 22, 20232 min
When To Let It Go
Sometimes have to let it go. If it is a relationship, a goal, or an idea that you had from childhood. Whatever it is, sometimes keeping...
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Ali Craig
Jan 22, 20233 min
Finding Your Voice
Now more than ever, we are constantly creating content, not just visual but also verbal. When we are in an obsession mode of having to...
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Ali Craig
Jan 21, 20232 min
Planning For A Profitable Brand
Let’s be real. We all secretly hope for one of those fairytale brands. You know them. The ones that go from unknown to the coach of...
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Ali Craig
Jan 21, 20232 min
What's Your Worth?
When we talk about knowing our worth, many of us instantly think about pricing, how in the world we price our service, our product out...
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Ali Craig
Jan 20, 20232 min
You Or Many
With so many lifestyles and community-driven brands out there, it's a massive struggle to decide if you're "you" or "many" when it comes...
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Ali Craig
Jan 20, 20232 min
How To Know When To Pivot
Building an empire isn't the easiest thing you've ever done. Heck, just building a brand or building anything isn't as easy as most...
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Ali Craig
Jan 19, 20231 min
MAKING A SPLASH (PLAYING ALL-IN)
The idea of making a splash may sound a bit cliche, but when it comes to your marketing endeavors, we all say we want it. (Yet we don’t.)...
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Ali Craig
Jan 19, 20231 min
FEARLESS VS. PLAYING THE FOOL
Modern marketing can kind of suck some days. In the age of multi-million viewed videos, what gets the watches are the weird, the gross,...
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Ali Craig
Jan 18, 20233 min
The Brand and Life You Want
It's easy when you're starting your business to think that all the answers are outside of you. You don't know how to build a successful...
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Ali Craig
Jan 17, 20232 min
The Yin Yang Effect Of Branding And Marketing
Many people confuse branding and marketing to be one and the same, but they are not. Here is the simplest way to understand the...
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Ali Craig
Jan 14, 20232 min
What Your Brand Can Learn From Hotel Apps
If you haven’t checked out a hotel app lately, you should because they are doing a few things right that we should all be taking note of....
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